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Roofr vs CompanyCam

Two apps residential roofers often run side by side, and Roofr lists a CompanyCam integration. Roofr is roofing sales software built around aerial roof measurement reports, with proposals, a CRM, invoices and payments, material ordering and AI add-ons for call answering and websites. CompanyCam is jobsite photo and video documentation for 50+ trades, with timelines, checklists, reports, proposals and AI tools that work from voice and photos. Not like-for-like: Roofr measures roofs and runs the sale, CompanyCam documents the work; they overlap on proposals, invoices and payments. Desk research from vendor sites read Oct 31, 2026; no winner.

DESK RESEARCH FROM VENDOR SITES. Compiled from vendors' public websites (accessed Nov 2, 2026). Vendor claims are not verified by Means & Methods Lab. No scores or rankings.

In short: Roofr (Roofing CRM with aerial roof measurement reports; vendor publishes prices) vs CompanyCam (Jobsite photo documentation; vendor publishes prices). Facts last checked Nov 2, 2026. No winner declared; desk research from vendor sites.

Side by side

Roofr vs CompanyCam: vendor-published facts side by side
Sheet rowRoofrCompanyCam
CategoryRoofing CRM with aerial roof measurement reportsJobsite photo documentation
AI role (our label)AI features added to established productAI features added to established product
What it doesRoofing software that pairs aerial roof measurement reports with a CRM (job boards, proposals, e-signatures, invoices and payments, material ordering through ABC Supply, QXO and SRS, CompanyCam and QuickBooks integrations). Roofr Reports are ordered by address from aerial imagery and include pitch, squares, edges, a waste factor and material lists; Roofr says every report goes through a multi-check system and at least one Roofr expert reviews each report before delivery, that paid-plan reports are guaranteed in 2 hours or less, and that it is the only service that lets you edit a finished report (vendor claims). A DIY tool lets you draw your own report from aerial, drone or blueprint images. The AI on the pages we read is outside the measurement step: an AI Receptionist add-on that answers calls 24/7, books appointments, gives quotes and creates job cards (its FAQ says setup takes about 10 minutes by call forwarding to a dedicated number, returning customers are routed to a human, and it introduces itself as your business, noting some callers will know it is AI), and Roofr Sites (Beta), described as AI-built websites. The Instant Estimator gives homeowners a roof estimate from their address based on the contractor's pricing. Testimonials and ratings on the pages are not used.Photo and video documentation app for jobsites with unlimited cloud storage, project timelines, checklists, reports, daily logs and AI tools. It also lists signatures, payments, invoices, proposals and integrations. AI tools described on the homepage and pricing pages: reports, checklists, captions and updates by voice, translation of project communication, project recaps, and proposals from voice notes and photos (on Crew); room measurement with LiDAR on supported iOS devices and auto-translation are listed on Scale (vendor claims). The pricing page also lists a Marketing Suite add-on (AI social media content, review requests and management, Google Business Profile sync, website gallery and map), and the homepage promotes a CompanyCam community forum. Useful for photo evidence behind punch and QC walks even when it is not a dedicated defect tracker.
Who it's forResidential roofing contractors, from owner-operators to growing multi-crew teams.Contractors across 50+ trades, from small teams to enterprise and franchise networks (roofing, restoration, general contracting, solar, landscaping named).
Pricing (as publicly stated)Published on roofr.com/pricing; reports are always pay per report. Starter $0 per month with $19 measurement reports delivered in 24 hours or less and ESX files at $12 per report; Measure+ $109 a month for 6-hour delivery or $169 for 2-hour delivery billed monthly ($95 or $145 billed annually, per the page's price data and comparison table), with $13 reports, ESX files at $10, material calculations and CSV downloads; Essentials $249 per month ($209 billed yearly) with $13 reports in 2 hours or less; Scale $349 per month ($299 billed yearly). A Roofr Report + ESX bundle is $31 on Starter and $23 on paid plans; DIY reports $2 to $4.50 per image. Add-ons: Instant Estimator $149 per month ($125 yearly), Roofr Sites and AI Receptionist $99 per month each ($85 yearly), SMS texting $49 a month. The AI Receptionist FAQ says $99 a month includes 200 minutes of calls, no contract or setup fee, overages currently not charged, available on any plan including Starter, and free for Essentials and Scale customers until the end of 2026, with billing from Jan 1, 2027 unless cancelled (vendor terms). Seats conflict: plan cards list unlimited users and the pricing FAQ says Roofr does not charge per seat, while the homepage FAQ says Starter includes 3 seats, Essentials 5 and Scale unlimited; confirm with Roofr.Tiered subscription: Core, Crew, Scale and Enterprise (rendered pricing page, which has a USD/GBP currency switch). Core $63/month billed annually ($79 monthly) with 1 user included and a 2-user limit; Crew $119/month billed annually ($149 monthly) and Scale $249/month billed annually ($299 monthly), each with 3 users included; additional users $29 a month billed annually or $34 monthly. Enterprise is for 50+ users by quote (Let's Chat). Yearly billing is advertised as saving 20%. The FAQ says AI features are included in Crew, Scale and Enterprise, and the plan table's Total AI Credits row reads 10 credits, 100 credits and Unlimited (confirm which plan gets which with the vendor). Free trial offered.
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Vendor links
Sources

Facts last checked: Nov 2, 2026. Prices change; check the vendor page before relying on them.

Where the vendor descriptions differ

  • What each sells (vendor wording): Roofr lists measurements, proposals and e-signatures, a CRM with job boards, invoices and payments, material ordering through supplier integrations, an Instant Estimator for homeowner quotes, Roofr Sites and an AI Receptionist. CompanyCam lists photo and video capture, galleries and timelines, annotations, in-app communication, documents, checklists, reports, sales tools (price book, proposals, invoicing) and a Marketing Suite add-on.
  • Measurement: Roofr Reports are ordered by address from aerial imagery; Roofr says every report goes through a multi-check system and paid subscribers get reports in 2 hours or less (vendor claim), and a DIY tool lets you draw your own. CompanyCam's Scale plan lists measuring rooms without leaving the camera; it does not sell roof measurement reports.
  • Integration: Roofr's pricing page lists a CompanyCam integration that syncs photos, proposals and Roofr Reports between the two accounts, alongside Gmail, Google Calendar, QuickBooks and limited Zapier workflows.
  • AI (vendor statements): Roofr's AI is outside the measurement step: an AI Receptionist add-on that answers calls, books appointments and creates job cards, and Roofr Sites (beta), described as AI-built websites. CompanyCam lists AI-powered reports, checklists, captions and updates by voice, proposals from voice notes and photos, and auto-translation, with AI credits of 10, 100 and unlimited across plans. We tag both AI features added to an established product.
  • Pricing (checked Oct 31, 2026): Roofr Starter is $0 a month with $19 reports; Essentials is $249 a month ($209 billed yearly) and Scale $349 ($299 yearly), with $13 reports on paid plans and reports always paid per report; AI Receptionist is $99 a month ($85 yearly). CompanyCam Core is $79 a month ($63 billed annually) with 1 user, Crew $149 ($119) and Scale $299 ($249) with 3 users, $34 ($29) per added user, Enterprise for 50+ users by quote. Roofr's per-report fees and CompanyCam's per-user fees price different things, so plan prices do not line up.
  • Seats: Roofr's pricing FAQ says it does not charge per seat, while its homepage FAQ lists 3, 5 and unlimited seats by plan; confirm with the vendor. Not used here: ratings, testimonials and speed claims on both sites (vendor marketing). Facts for both tools come from vendor websites (desk research).

Paraphrased from the sources listed above. Vendor claims are reported as claims.

What users say

The facts above come from vendor websites. Whether either tool is any good for your work is something only people who use them can say. These are member reviews, all ratings shown, never edited or removed for being negative.

Used either of these? Share your take

Good or bad, an honest review from an estimator, PM or super helps the next team more than another vendor demo. You post under a handle; your email is never shown.

Questions to ask in your review

  • Exactly which records the Roofr and CompanyCam integration syncs in each direction
  • Whether a roofer using Roofr proposals and invoices still needs CompanyCam's sales tools, or the reverse
  • What either costs for your report volume and crew size
  • What did you use it for, on what kind of work and project size?
  • How long did setup and training take, and who on your team did it?
  • What does it cost you in practice, compared with what the sales call said?

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