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Facts: desk research, not tested · Reviews: members' opinions

ServiceTitan vs Service Fusion

Two field service platforms for HVAC, plumbing, electrical and other trades that differ most on pricing and on where the AI lives. ServiceTitan is quote-only with per-technician packages and builds AI into its own platform (Titan Intelligence, Atlas and an AI Virtual Agent). Service Fusion publishes flat monthly plans with unlimited users and gets AI call answering from ZyraTalk, a service from its EverPro group that works inside Service Fusion. Desk research from vendor pages read Oct 29, 2026; not tested, no winner.

DESK RESEARCH, NOT TESTED. Compiled from vendors' public websites (accessed Oct 29, 2026). Vendor claims are not verified by Means & Methods Lab. No scores or rankings.

In short: ServiceTitan (Field service management for the trades with built-in AI (Titan Intelligence, Atlas, AI Virtual Agent); no public prices (quote / sales)) vs Service Fusion (Field service management with flat plans and ZyraTalk AI call answering; vendor publishes prices). Facts last checked Oct 29, 2026. No winner declared; not tested.

Side by side

ServiceTitan vs Service Fusion: vendor-published facts side by side
Sheet rowServiceTitanService Fusion
CategoryField service management for the trades with built-in AI (Titan Intelligence, Atlas, AI Virtual Agent)Field service management with flat plans and ZyraTalk AI call answering
AI role (our label)AI features added to established productAI features added to established product
What it doesField service and contractor management software for residential and commercial trades (HVAC, plumbing, electrical, roofing, garage door, chimney, septic, pest control and others, plus commercial mechanical, refrigeration and fire and life safety), covering call booking, dispatching, scheduling, invoicing, pricebook, mobile estimates, payroll, memberships, marketing, reporting, accounting and inventory, with add-on Pro products (Marketing, Contact Center, Pricebook, Fleet, Scheduling, Dispatch and Field Pro). Its Titan Intelligence page (read Oct 18, 2026) groups its AI as Atlas, Ads Optimizer (feeds ServiceTitan revenue data into Google Ads), Job Value Predictor, Second Chance Leads (flags unbooked calls that a call back might save), Price Insights in Pricebook Pro (compares your price for a service with the regional average selling price), a quarterly Benchmark Report, Review Response Generator, Invoice Summary and Invoice Email generators, and Risky Driver Detection in Fleet Pro. Atlas, described as an AI sidekick, answers technicians' questions from ServiceTitan data and, with Field Pro, from equipment manuals, spec sheets and installation guides, and helps with troubleshooting; Atlas in the office is listed as coming soon. The AI Virtual Agent page describes a native voice and SMS agent that books calls straight to the dispatch board from ServiceTitan data and your business rules, confirms and reschedules appointments, transfers to a live CSR when needed and logs summaries and transcripts; ServiceTitan says it works with Contact Center Pro or another phone system. Vendor claims, not verified by us: over 100,000 contractors, and about 20 minutes to implement the AI Virtual Agent. Re-read Oct 19, 2026: unchanged; Atlas in the Office is still marked coming soon. Re-checked Oct 21, 2026: unchanged in substance; Atlas in the Office is still marked coming soon, the Pro menu now names Field Pro as formerly Sales Pro, and the products menu lists FieldRoutes, Aspire, Convex and Conduit alongside ServiceTitan. Re-checked Oct 23, 2026: Atlas in the Office is still marked coming soon. The Titan Intelligence page lists upcoming features (Integration Errors Assistant, Automated Invoice Capture, Automated Proposal Templates, Audience Assistant, Email Content Generator, GPS Enabled Timesheets, TI Chat Assistant), and the AI Virtual Agent page lists SMS texting (exclusive to ServiceTitan tracking numbers), a self-serve knowledge base, multiple agents per account and outbound lead response. Pilot booking-rate figures and customer quotes are vendor material and not used. Re-checked Oct 25, 2026: homepage and pricing page unchanged in substance (residential and commercial trades; real-time costing and predictive insights; accounting and billing automation; Pricebook Pro among Pro products). Outcome figures on the homepage are vendor claims and not used. Re-checked Oct 27, 2026 (also read for a compare): homepage, pricing and AI Virtual Agent pages unchanged in substance. The AI Virtual Agent page has moved from /features/pro/voice-agent to /features/pro/virtual-agent (the old URL redirects); links updated. Re-checked Oct 29, 2026: Titan Intelligence and AI Virtual Agent pages unchanged in substance (Atlas, Ads Optimizer, Job Value Predictor, Second Chance Leads, Price Insights, Benchmark Report, Review Response, Invoice Summary and Invoice Email generators, Risky Driver Detection; the Virtual Agent books to the dispatch board, confirms appointments and transfers to a live CSR). Percentage results on these pages are vendor claims and not used.Field service management software for service businesses in HVAC and refrigeration, plumbing, electrical and the other trades in its industry menu (among them appliance repair, garage door, roofing, remodeling, solar, landscaping and septic): customer management, estimates and jobs, scheduling and dispatching with route planning, invoicing and integrated payments, QuickBooks Online and Desktop integration, project management, reporting, a technician mobile app, service agreements, job costing, inventory, eSign documents, a customer web portal, GPS fleet tracking and, on Pro, an open API. AI shows up in two places on the pages we read (Oct 18, 2026). Its AI Phone Answering page describes ZyraTalk, an AI call answering service from the same EverPro group, which answers calls 24/7, asks clarifying questions, books appointments into the Service Fusion schedule, creates customer records and follow-up tasks, escalates urgent calls to a person and logs a transcript, recording and key data for each call; it also lists an AI webchat for your website and outbound calls that follow up on pending estimates, completed jobs, membership renewals and unpaid invoices. ServiceCall.ai, Service Fusion's phone add-on, is described as combining VoIP and artificial intelligence and lists call and voicemail transcription, call tracking linked to jobs and estimates, call queues, call scripts, recording and Ring-a-Tech routing; it requires a Service Fusion subscription. Vendor claims, not verified by us: over 7,000 service companies, and more than 1 million customer conversations handled by ZyraTalk. Re-read Oct 19, 2026: unchanged in substance. Re-checked Oct 21, 2026: unchanged in substance (ZyraTalk inbound call answering plus outbound follow-up on estimates, completed jobs and unpaid invoices). Re-read Oct 22, 2026: homepage, pricing and AI Phone Answering pages unchanged in substance (ZyraTalk 24/7 inbound answering that books into the Service Fusion schedule, escalates urgent calls and logs transcripts, plus outbound follow-up calls and an AI webchat; ServiceCall.ai VoIP add-on). The homepage now describes automatic route planning that optimizes for speed, fuel costs, vehicle capacity, driver schedules, traffic, weather and customer preferences, with real-time route changes. Its customer counts differ between the homepage and pricing page (vendor claims, not used), as do its review-site rating and customer quotes. Re-checked Oct 23, 2026: homepage, pricing and AI Phone Answering pages unchanged in substance (ZyraTalk 24/7 inbound answering that books into the schedule and escalates urgent calls, outbound follow-up calls, AI webchat, ServiceCall.ai add-on, automatic route planning). Customer counts, review-site ratings and quotes are not used. Re-checked Oct 25, 2026: pricing and AI Phone Answering pages unchanged in substance (ZyraTalk 24/7 inbound answering that asks clarifying questions, books into the schedule and escalates urgent calls; AI webchat; ServiceCall.ai add-on). Customer counts, review-site ratings and quotes are not used. Re-checked Oct 27, 2026: homepage and pricing page unchanged in substance. Re-checked Oct 29, 2026: AI Phone Answering page unchanged in substance (ZyraTalk answers inbound calls 24/7, books jobs into Service Fusion and follows up on estimates, jobs and invoices).
Who it's forResidential and commercial service, replacement and construction contractors in HVAC, plumbing, electrical and other trades, from growing shops to enterprise and franchise groups.Home and commercial service contractors of any team size that want one price regardless of headcount: HVAC, plumbing, electrical and similar trades.
Pricing (as publicly stated)No public prices. The pricing page (read Oct 18, 2026; unchanged Oct 19, 2026) describes per-technician pricing across three packages, Starter, Essentials and The Works, each behind a Request Pricing button, and a demo form that asks for industry and number of technicians. Pro products, including the AI Virtual Agent, carry no prices on the pages we read. Confirm with ServiceTitan. Re-checked Oct 21, 2026: unchanged (Starter, Essentials and The Works, each Request Pricing). Re-checked Oct 23, 2026: unchanged (Starter, Essentials and The Works with per-technician pricing by request; no figures). Re-checked Oct 25, 2026: unchanged (Starter, Essentials and The Works with per-technician pricing by request; no figures). Re-checked Oct 27, 2026: unchanged (Starter, Essentials and The Works, each Request Pricing; no figures). Re-checked Oct 29, 2026: unchanged (Starter, Essentials and The Works with per-technician pricing, each Request Pricing; no figures).Published on servicefusion.com/pricing (read Oct 18, 2026; unchanged Oct 19, 2026), with unlimited users on every plan: Starter $208, Plus $325 and Pro $533 a month billed annually as one payment (the page says this saves 15%), or $245, $382 and $627 month to month. No contract is required. Plus adds job photo uploads, inventory, job costing and integrated voice and text; Pro adds the open API, custom and eSign documents, a customer web portal and progress billing and recurring invoicing. ServiceCall.ai and GPS Fleet Tracking are add-ons on every plan with prices not shown; ServiceCall.ai's standard plan includes up to 2,000 talk minutes per user, pooled across users, billed with the subscription. ZyraTalk AI call answering is not priced on the pages we read. Re-checked Oct 21, 2026: unchanged ($208 / $325 / $533 a month billed annually or $245 / $382 / $627 month to month, unlimited users, no contract). Re-checked Oct 22, 2026: no price changes ($208 / $325 / $533 a month billed annually as one payment or $245 / $382 / $627 month to month; unlimited users; no contract; ServiceCall.ai and GPS Fleet Tracking add-ons without prices shown; all plans include personalized onboarding and email, phone or live-chat support). Re-checked Oct 23, 2026: no price changes ($208 / $325 / $533 a month billed annually or $245 / $382 / $627 month to month; unlimited users; no contract; ServiceCall.ai and GPS Fleet Tracking add-ons without prices shown). Re-checked Oct 25, 2026: no price changes ($208 / $325 / $533 a month billed annually as one payment or $245 / $382 / $627 month to month; unlimited users; no contract; ServiceCall.ai and GPS Fleet Tracking add-ons without prices shown). Re-checked Oct 27, 2026: no price changes ($208 / $325 / $533 a month billed annually or $245 / $382 / $627 month to month; unlimited users; no contract; add-ons without prices shown). Re-checked Oct 29, 2026: unchanged ($208 / $325 / $533 a month billed annually or $245 / $382 / $627 month to month, unlimited users on every plan; ServiceCall.ai and GPS Fleet Tracking add-ons with no prices shown).
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Sources

Facts last checked: Oct 29, 2026. Prices change; check the vendor page before relying on them.

Where the vendor descriptions differ

  • Pricing (checked Oct 29, 2026): Service Fusion lists Starter $208, Plus $325 and Pro $533 a month billed annually, or $245, $382 and $627 month to month, all with unlimited users and no contract; ServiceCall.ai and GPS Fleet Tracking are add-ons with no prices shown. ServiceTitan lists Starter, Essentials and The Works with per-technician pricing, each behind Request Pricing, with Pro products priced separately.
  • AI call answering: ServiceTitan's AI Virtual Agent is a native voice and SMS agent that books to the dispatch board, confirms and reschedules appointments and transfers to a live CSR. Service Fusion's AI Phone Answering page describes ZyraTalk answering calls 24/7, asking clarifying questions, booking into the Service Fusion schedule and following up on estimates, jobs and invoices; no ZyraTalk price was shown on the pages we read.
  • Other AI: ServiceTitan lists Atlas for technicians plus Titan Intelligence models such as Job Value Predictor, Second Chance Leads and Price Insights. Service Fusion's ServiceCall.ai phone add-on lists call and voicemail transcription and call tracking linked to jobs and estimates; we found no data assistant comparable to Atlas on its pages.
  • Platform scope: ServiceTitan lists payroll, memberships, marketing, accounting and inventory in its platform with add-on Pro products. Service Fusion lists QuickBooks Online and Desktop integration, job costing and inventory on Plus, and the open API, customer web portal and progress billing on Pro.
  • Not used here: vendor percentage results, savings language and customer testimonials. Neither tool has been tested by Means & Methods Lab.

Paraphrased from the sources listed above. Vendor claims are reported as claims.

What users say

The facts above come from vendor websites. Whether either tool is any good for your work is something only people who use them can say. These are member reviews, all ratings shown, never edited or removed for being negative.

Used either of these? Share your take

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Questions to ask in your review

  • What ServiceTitan costs for your technician count compared with Service Fusion's flat plans
  • What ZyraTalk and ServiceTitan's AI Virtual Agent cost per month or per call
  • What did you use it for, on what kind of work and project size?
  • How long did setup and training take, and who on your team did it?
  • What does it cost you in practice, compared with what the sales call said?
  • Where does it fall short, and what would make you switch?

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